Create a dress that feels like you.

We are Seller of Purple.

Our goal is to provide a unique, personal experience and product to each customer. We invite customers into the design process, allowing them to select their fabric, bodice style, and skirt style from a curated collection of options. Each dress is made to order by owner and designer, Elise Johnson.

Our Mission

I desire to do something good with the skill and passion that God gave me. Seller of Purple seeks to offer women made-to-order clothing that feels like them, while simultaneously supporting ministries to further the Gospel.

“…A woman named Lydia, from the city of Thyatira, a seller of purple goods, who was a worshiper of God. The Lord opened her heart to pay attention to what was said by Paul. And…she urged us, saying… ‘come to my house and stay.’”

—Acts 16:14-15 (abridged)

“Soon afterward [Jesus] went on through cities and villages, proclaiming and bringing the good news of the kingdom of God. And the twelve were with him, and also…Mary, called Magdalene…and Joanna…and Susanna, and many others, who provided for them out of their means.

—Luke 8:1-3 (abridged)

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